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Long Live The Bronx

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Most outside of the great borough of the North still believe that The Bronx is a crime-ridden wasteland of empty lots, crack houses and burning buildings.  The truth of the matter is that we left that image a while back and we are in the middle of an unprecedented construction boom, particularly in the South Bronx.  Almost 34 years later after Howard Cossell declared that the “Bronx is burning” during the 1977 World Series, the Bronx IS burning…BURNING HOT as the former BoogieDowners, “ErLu” put it proclaiming to the world that we were rising from those ashes.

Welcome2TheBronx is here to continue putting the Bronx on the map of who we really are from the eyes of a Bronxite as well as other Bronxites.  There is so much to be proud of here in our great borough of the Bronx but let us also not be delusional; we still have a long path to walk to get to where we deserve to be.  We ousted corrupt state senator Pedro Espada but it doesn’t stop there.  We as citizens of the Bronx need to dismantle the Bronx political machine and remind our elected officials that government is FOR the PEOPLE BY the PEOPLE not the other way around.  We as citizens of the Bronx need to stop WAITING for elected officials to take care of our borough…we need to do this on a grassroots level.  We need to use our voting power just as we did when Pedro Espada went the way of the dodo.

Here’s to you, Bronxites and to all who love our borough…never forget your roots in this borough because if you made it here, you can definitely make it anywhere.

Under Construction

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Welcome2the Bronx!  The northernmost borough of New York City is one of the most lively and vibrant urban (and suburban) communities in the country.  The birthplace of hip-hop, home of the Yankees, The New York Botanical Garden and The Bronx Zoo are just a few of the world-class labels associated with the great borough of The Bronx.

This site is currently but if you would like to be added to our mailing list and notified when it is officially launched, please simply email: info@welcome2thebronx.com and we will gladly put you on our mailing list.  (Please note:  Welcome2theBronx will NEVER sell our mailing lists so your information is secure with us!)

PeaceLove Goes Latin With South American World Grooves By Mucho Axé – Tonight!

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Tonight, Friday July 23rd, come to PeaceLove Cafe to enjoy the soothing latin sounds of Mucho Axé, a band which self describes its music as South American World Groves with an impressive array of genres such as Samba, Tango, Ska and Mambo to name a few.  Check out their website for more information as well as some samples of their original works and covers.  


Can’t wait to enjoy a little bit of South America right in the heart of Melrose – the greatest neighborhood in the best borough of NYC – THE BRONX!!!!  Come support a great local and cultural establishment who promotes the arts from all walks of life – PEACELOVE!

PeaceLove Cafe
617 Melrose Avenue
(between East 151st and East 152nd Streets)
Bronx, NY
Tel: 347-577-6397
#2 and #5 express trains to 3rd Avenue/East 149th Street and just two blocks up!


5 Foot Snake Caught Roaming in Melrose!

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Just when you thought you'd heard it all before, a snake was caught by local police on East 161st Street around 1am this morning according to the Daily News.
The snake was discovered by a startled gas station attendant who said the snake was hissing at them.

Read more: http://nydailynews.com/ny_local/2010/07/20/2010-07-20_5foot_yellow_snake_appears_in_garbage_pile_in_bronx_eventually_captured_by_cops.html

Ed García Conde
The "Mayor" of Melrose
347-92-MELRO
http://www.welcome2melrose.com

Hot in Melrose!

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It's 100° outside…how are you coping with the heat? Send in your pics!

Third Avenue Festival

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Thousands of people came out in the heat yesterday to enjoy the Third Avenue Festival here in Melrose.

There were many different activities and vendors for all family members to have fun including a petting zoo! 

Assurance Wireless was also on hand to help sign up qualifying low income individuals for free cell phone service and dozens of people people stood in line for a chance at a free lifeline. 

Did you attend the festival? Got pics you wanna share with us? Send them to themayor @ welcome2melrose.com!

Coqui Mexicano In The Daily News – AGAIN!

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(Picture Credit: Chu for Daily News)

Local Melrose Resident and Coqui Mexicano enthusiast, Luis Rodriguez, notified Welcome2Melrose that the much loved restaurant was featured in the Daily News today.  This is the second time in two months that Coqui Mexicano was featured for a story in the Daily News!


The New York Times, Daily News…and of course Welcome2Melrose and our residents know it’s a great place…what are YOU waiting for to stop in and see what all the fuss is about????

Congratulations to Diego and Danisha for showing the world how a business SHOULD be run…WITH HEART AND SOUL!


Smooth Pickin's at PeaceLove Café

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Smoothies are now available at PeaceLove…perfect timing now that the weather is getting warmer!  All smoothies are made from the freshest and healthiest ingredients and are absolutely yummy!

Also don't forget to try the turkey, swiss, avocado sandwich…such a decadent yet healthy eat!

As always, live poetry every Thursday and live jazz every Friday and Saturday evening.

PeaceLove Café
617 Melrose Avenue
Between E 151st & E 152nd Streets
Bronx, NY
2 or 5 trains to 3rd Ave/E 149th Street
347-577-6397

Melrose Murals

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Located on Melrose Avenue between East 162nd and 163rd Streets.
Good Times!  More on the location of this mural as it is the site of rapid turnover rate of murals…almost on a monthly basis by local graffiti artists.

Boricua College Update

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Things are now moving very quickly at Boricua College in the new Boricua Village complex.  Lettering has been placed on the building as well as a banner for enrollment.
More to come on this soon!

Former Melrose Person of The Year In This Week's Crain's!

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Dr. Richard Izquierdo (not to be confused by the embattled Richard Izquierdo Arroyo – grand son of New York State Assemblywoman Carmen E. Arroyo and nephew of City Councilwoman Maria del Carmen Arroyo) was the feature of a Crain’s New York article today on the realization of his dream to create a charter school to train the future health care practitioners of the future – right here in our borough.  The Dr. Richard Izquierdo Health and Science Charter School will be opening its doors this September 2010 school year with its first class of 6 graders.


Doc, as Dr. Richard Izquierdo is known by the community, was the 2009 Welcome2Melrose Person Of The Year and through his hard work over the last 50+ years has transformed the landscape of health care in the South Bronx.


A big Melrose THANK YOU to Dr. Izquierdo for his continuous hard work to bring quality health care to our people as well as helping empower our youth through education.





Residents Invited to Register for Free Cell Phone Program for Low Income Families

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Assurance Wireless, a new cell phone service operating under the Sprint Prepaid division, will be on hand tomorrow, Sunday May 16th from 1pm – 6pm at the “The Shops at Gateway” at the Gateway Center Mall offering low income individuals the opportunity to have a cell phone with 200 free minutes a month.  Andrew de Lara, with Corporate Communications/PR at Sprint Nextel put it best by saying:

“We really see this as an opportunity to make those less fortunate aware of this valuable resource – one that can change the lives of people in the Bronx who need a little help getting back on their feet. We recognize that a cell phone is crucial in getting back in the job market (potential employers do need to get in touch with candidates and such – and they still need to stay connected with their loved ones).”

There are several ways one can qualify for this free cell phone service some which are:

  • Medicaid
  • SMAP (food stamps), 
  • Supplemental Security Income (SSI)
  • Temporary Assistance for Needy Families (TANF)
  • Federal Public Housing Assistance (FPHA) or Section 8
  • Low Income Housing Energy Assistance (LIHEAP) 
  • National School Lunch Program’s Free Lunch Program
Let’s take this opportunity to give a big Melrose THANK YOU to all at Sprint Nextel for this wonderful opportunity to the people of The Bronx.  It’s about time that someone does something for the poorest congressional district in the entire country!
On a separate but related note, for cell phone repair, visit 1800Fix!

Full Press Release:

 

***MEDIA ALERT***
ASSURANCE WIRELESS TAKING APPLICATIONS AT GRAND OPENING OF “THE SHOPS AT GATEWAY”
Residents Invited to Register for Free Cell Phone Program for Low Income Families
WHAT:
Assurance Wireless will be in attendance taking applications for low income eligible residents to receive a free cell phone and service and on hand for interviews during the Grand Opening of “The Shops” at the Gateway Center. 
Assurance Wireless is a new cell phone service for eligible low-income households from Virgin Mobile USA
, part of Sprint’s Prepaid group.  Eligible New York State residents can receive a free cell phone and 200 free minutes of air time for local and long distance calling every month.
Eligibility can be determined by calling Assurance Wireless at 888-898-4888 and more information is available at www.assurancewireless.com.  Generally, those receiving Medicaid, SMAP (food stamps), Supplemental Security Income (SSI), Temporary Assistance for Needy Families (TANF), Federal Public Housing Assistance (FPHA) or Section 8, Low Income Housing Energy Assistance (LIHEAP), or the National School Lunch Program’s Free Lunch Program may be eligible for Assurance Wireless.  Customers may also qualify based on household income and Federal poverty guidelines.  Eligibility varies by state.
WHEN:
Sunday May 16, 2010
12:00 p.m. – 6:00 p.m.
WHO:
Kenneth Poindexter, Assurance Wireless Relationship Manager
WHERE:
Shops at Gateway
3rd Avenue 149th-156th Street
Bronx, NY
MEDIA OPPORTUNITIES:
Interview and photo opportunity during grand opening with:
·       Kenneth Poindexter, Assurance Wireless Relationship Manager
CONTACT: 
Onsite: Ken Poindexter – 703-731-4947
Media Contact – Assurance Wireless
Jack Pflanz – 315-374-0693